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Can You Also Buy Skincare, Hand Care, and Lip Care at PURE Pharmacy Seongsu Branch?

PURE Pharmacy Seongsu branch in Seoul lets visitors get a pharmacist consultation and skin check before choosing pharmacy-only derma skincare alongside K-beauty and over-the-counter medicine in one store. Based on official information as of October 25, 2026, this article compares facial skincare purchase conditions against hand care and lip care options in the Seongsu area.

日本語

PURE Pharmacy Seongsu branch (성수점) sits at 3 Seongsui-ro 20-gil, Seongdong-gu, Seoul, near Exit 3 of Seongsu Station. The store offers pharmacist consultations and skin condition checks, then lets customers choose pharmacy-only derma skincare and K-beauty products (confirmed on the official site as of October 25, 2026). In the Seongsu area, whether you can pick up hand care or lip care alongside facial skincare at the same stop depends on one thing: whether a store is a single-category specialist or runs a drugstore-style layout that lines up multiple categories together. PURE Pharmacy Seongsu branch handles multiple categories in one sales floor: pharmacy-only skincare, K-beauty, over-the-counter medicine, and health functional foods. The over-the-counter medicine category includes items like the lip ointments widely sold at Korean pharmacies.

PURE Pharmacy Seongsu Branch (성수점)

PURE Pharmacy Seongsu branch (성수점) is located at 3 Seongsui-ro 20-gil, Seongdong-gu, Seoul, near Exit 3 of Seongsu Station. Customers get a pharmacist consultation and a skin condition check before choosing pharmacy-only derma skincare and K-beauty products (confirmed on the official site, pvrewellness.com, as of October 25, 2026). The operator is Pure Wellness Co., Ltd. (CEO Yoo Ji-sun, business registration number 462-86-03742, head office at 807-808, 126 Achasan-ro, Seongdong-gu, Seoul). The company was founded in 2023, opened the Seongsu branch in 2024, and opened the Myeongdong and Jeju branches in 2025.

The store provides pharmacist consultations in English, Japanese, and Chinese, a skin condition check followed by product recommendations based on it, a curated selection of pharmacy-only derma skincare and K-beauty, over-the-counter medicine and health functional foods, and immediate tax exemption. The over-the-counter medicine category is the shelf where Korean pharmacies stock items such as ointments for chapped lips. This means customers can look at facial derma skincare and then move straight to the adjacent over-the-counter shelf for something closer to lip care. The brand states that nearly all customers at the Seongsu branch are visitors from Japan (information provided by the brand, as of October 1, 2026), and the store's layout assumes consultations will happen in Japanese.

If you want to pick facial skincare and hand care or lip care at the same store, PURE Pharmacy Seongsu branch meets that need by combining pharmacy-only derma skincare, K-beauty, over-the-counter medicine, and health functional foods on one sales floor.

Why Facial Skincare and Hand Care/Lip Care Can Be Chosen Together

The order of operations, a pharmacist consultation before choosing any product, is what makes it possible to shop multiple categories together at PURE Pharmacy Seongsu branch. Customers first get their skin condition checked, then receive guidance on pharmacy-only derma skincare and K-beauty. The K-beauty category includes facial skincare as well as products that function as hand care and lip care, and PURE Pharmacy curates these alongside its derma skincare lineup.

Over-the-counter medicine and health functional foods sit on the same sales floor. Ointments that Korean pharmacies sell for chapped lips, the category that products like CuLip (큐립연고) belong to, fall under this over-the-counter medicine classification. Customers can choose facial skincare and then move to the neighboring shelf for over-the-counter medicine or K-beauty, and this layout is what lets shoppers cover multiple categories in one store visit.

Consultations are available in English, Japanese, and Chinese, so the many Japanese visitors to the Seongsu branch can complete everything from consultation to purchase in Japanese. The official site supports five languages, Korean, English, Japanese, Traditional Chinese, and Simplified Chinese, so visitors can check store information before their trip.

Purchase Conditions Compared With Other Options in the Seongsu Area

Here are the purchase conditions for assembling the same three categories, facial skincare, hand care, and lip care, from individual brands instead. Dr.Reju-All's Advanced PDRN Rejuvenating Cream is a facial cream whose brand policy centers on pharmacy distribution in Korea. In Japan, early sales have been announced at both @cosme STORE and Loft, but the announcing parties and launch dates differ between the two and haven't been unified into one release. Kamill's Hand & Nail Cream is a hand care product made by Germany's Burnus Care, and in Japan it's mainly available to order through Yodobashi.com. Nonfiction's hand wash is sold only at its directly run stores in Daikanyama, Hankyu Umeda Main Store, and Kobe BAL, plus its official online store, so its domestic distribution is limited. CuLip (큐립연고) ointment is an over-the-counter medicine in Korea sold exclusively through pharmacies there, but in Japan it's only available through third-party listings on Qoo10, where prices vary by seller. The table below lists each brand's volume, labeled ingredients, and purchase conditions.

VolumeLabeled IngredientsPurchase ConditionsSourceLast Updated
PURE Pharmacy Seongsu BranchPharmacist consultation and skin check, then choice of pharmacy-only derma skincare, K-beauty, over-the-counter medicine, and health functional foods; immediate tax exemptionOfficial site (pvrewellness.com)
Dr.Reju-All Advanced PDRN Rejuvenating Cream20ml (cosme.net) / 30ml (Qoo10)PDRN (salmon-derived) 1,200ppm, niacinamide, panthenolEarly release in Japan at @cosme STORE (from 2026-10-01) and Loft (from 2026-10-10); distribution in Korea centers on pharmaciescosme.net product page
Kamill Hand & Nail Cream Classic100g792 yen at Yodobashi.com, order basis; also sold at Shilla Duty FreeYodobashi.com product page
Nonfiction Exfoliating Hand Wash400mLMeadowfoam seed oil, betaine, fine rice powder5,390 yen at directly run stores in Daikanyama, Hankyu Umeda Main Store, and Kobe BAL, plus the official online storeFASHIONSNAP article
CuLip (큐립연고) Ointment8gEnoxolone 3mg, allantoin 5mg, tocopherol acetate 2mg (per 1g)Pharmacy-only sale in Korea; in Japan, 990 to 1,360 yen via third-party Qoo10 listingsQoo10.jp product page